Views you can use from the Wardour team.
Choosing the right photographer makes the difference between a good shoot and a great one. Here’s why.
It’s been a future-focused month for many of our projects at Wardour, with security and resilience just two of the topics that some of our clients are exploring.
A haul of half a dozen trophies at the Corporate Content Awards is a welcome sign of agency life starting to return to normal. Sort of…
You’ve just hit send or sent your document to print or you have just published your latest blog post. Now it’s time to relax. But is it? Have you got that niggling feeling that not all is ok? Editor Lulu Trask looks at some famous copy errors that still haunt us.
Always keep a screwdriver, a box of tissues and a packet of biscuits to hand, and you will be prepared for anything. Sage advice from our agency manager Fiona Forbes Hunter.
Ever wondered how to create engaging and effective animations? Art director Mark Power share some of his tips of the trade
Our people are smart, ambitious and fun to work with. They are happy to challenge and push to deliver results.
As Executive Chairman, Martin sets and guides the overall business plan of the agency. But in addition he is actively involved in client relationships creating content strategies that create award-winning communications and marketing campaigns.
Prior to founding the agency in 1996, Martin was a journalist, working in local tabloid papers before moving to the Daily Express and then the Financial Times.
He is a member of an alumni communications advisory committee for Cambridge University. Between 2008 and 2010 he sat on the main board of the PPA and was chairman of the customer publishing trade group, the Association of Publishing Agencies. Until the end of 2014 he was also a board member of the Content Marketing Association. These roles, combined with his work on accounts as diverse as the British Heart Foundation, EY and Heineken, give him great insight into the world of marketing and communications.
He has a passion for all things digital and a pair of Google Glass can now be found accumulating dust in the bottom drawer of his desk.
Claire oversees the editorial and creative output of Wardour’s magazines and websites, as well as the account, operational and process issues at the agency. As a journalist, Claire has worked for some of Fleet Street’s finest newspapers. At the Sunday Times, she worked on the Business section as City Diary editor and small business editor. She was financial services correspondent at the Mail on Sunday before launching Money Magazine for Associated Newspapers.
After two years as the Daily Mail’s City News editor, Claire was lured to the world of free newspapers as part of the management that launched CityAM. She then moved to Metro International and ran the editorial operation for newspapers in 21 countries across the globe. Since joining the Wardour team, Claire has worked across all client projects, including BA, Laing O’Rourke and the British Heart Foundation. Like Martin, she is especially involved in the strategy, insight and planning for projects. She also leads the work for Arup, writing the Design Book and working on the company’s strategic goals.
Ben is an inspirational creative director, responsible for all the creative output at Wardour.
Like many at the agency, he started his career in the world of print, on titles for organisations as diverse as Nasdaq and Asda.
He now leads a close-knit team of designers whose output is truly multimedia. It spans everything from photography and illustrations to videos, infographics and animations. He guides them to deliver arresting work whatever the platform – from websites and apps to magazines, brochures and annual reports.
In his time at Wardour, Ben’s team has won a huge array of awards, ranging from internal comms gongs for best magazine and web campaign to the highly prestigious best corporate photo (of a man on fire) from the Association of Photographers.
Ben joined the agency in 2008, having had successful freelance experience at some of the most prestigious agencies in the UK, as well as an in-house career at Publicis.
Emma joined the account team in January 2014 and helps coordinate the activities of the account team as well as leading key projects herself.
She has particular expertise in the translation of projects from the mass market to the personal. In 2014, she led the programme to build the personalised content platform for EY, called myEY.
In addition, Emma runs the consultancy offering at Wardour, working with consultants in a range of expertise areas to deliver strategic insight to our clients at all levels. This runs alongside her responsibilities for planning and research.
Emma joined Wardour from the networking business Editorial Intelligence, where she was managing director, looking after the day-to-day operations of the business, new business development and clients such as Vodafone, Barclays, the John Lewis Partnership, ICAP and Tata Consultancy Services.
Good communication is two way. We would love to hear from you.
If you’d like to know more, please give Claire Oldfield a call.
The best number to call is the main switchboard: 020 7010 0999.
Alternatively, please drop us a line at: clients@wardour.co.uk
Looking for a full-time role? We are always interested in seeing the CVs of people who work with insight, imagination and integrity. Many of our best people joined us on the back of a speculative approach.
Drop an inspirational email to: employme@wardour.co.uk
Like any creative agency, much of our strength comes from the power of our network. So whether you are a freelance social media expert or a leading printer, we are interested in hearing from you.
Write to us at: partners@wardour.co.uk
